Attempts at perfection in the representation of our project would be, I decide, disingenuous. What would the suggestion of a DIY sensibility, the acid green filter, the xeroxed effect, the physical newsletters and the nod to the Guerrilla Girls signify? Would they not just serve to conceal the mechanism of polishing and honing, themselves reduced to an empty gesture? Simon (hi, Simon) who built our website, already instructed us at our first meeting that to conflate the digital and the analogue, inducing the former to imitate the latter, was a form of dishonesty that he couldn’t abide, so that learned us. Among the first, virgin slices of many humble pies to appear, exuberant, at our table.
Then I am struck by an idea, while considering the anatomy of the honesty/dishonesty spectrum that has been invoked, its confluence with that of analogue/digital, and of DIY/ designed within an inch of its life by an expensive man named Chris (hi, Chris). This idea is that there is a relationship, somewhere, which is worth looking at, between honesty and risk, the risk of exposing oneself, and that this may be fertile ground in which to sow the early seeds intended to elucidate our project.
First, metaphor: a person who tells the truth is referred to as “laying themselves bare”, an association formed between honesty and the vulnerability of nakedness, its inherent risk; a stripped-back recording of a song, unadorned and therefore more reflective of the truth, is called “naked”; to “put one’s cards on the table” is to make visible a private reality, enabling its use against you, revelation itself as risk; to “come clean” suggests the removal of a protective, if obfuscatory layer.
Second, etymology: I may be scraping several barrels here, but I managed to trace the presence of a relationship between notions of honesty and risk via the words “wager” and “pledge”, both of which arrive at a conclusion involving risk of emotional or material forfeiture that follows betting an object precious to one on an uncertain outcome in the former, and the giving of one’s word — the making of a promise — in the latter. Then there is the phenomenon of “pledging one’s troth”, troth a phonetic doublet of truth, both derived from the Old English trēowþ which means loyalty, fidelity, the state of being “true”. To pledge one’s troth, or archaically, to plight one’s troth, is to become betrothed to a person, to make a commitment to them, literally by pledging, offering up, one’s truth. The word “pledge” has its origin in the Old English plēon, meaning “to endanger, risk, or expose to danger”. So, in this moment of honesty, of promising, one puts one’s faithfulness, one’s truth, at risk. Incidentally, plēon derives from the Proto-West Germanic root *plehan, meaning to stand up for, take care of, or be responsible for. It is also related to the Old English verb plegan: to play. Hmmm.
As I am circling this drain it dawns on me that in the description of a project which involves both the offering up of a commitment and the risk attendant on it, the promise of standing up for, taking care of, and being responsible for each other and our artists, and which is indeed marked by the play, the plegan, of experimentation, it makes sense for me to just sit down and see what comes out, and that herein lies justification for simply jotting down a few impressions, leaving them unedited (hi, Hanna), and calling it praxis. One of our artists, Frances, tells me that to present the sketch, that which is usually regarded as unfinished, as the preparatory work, and which — painting having been left to the men — historically was seen also as women’s work, to present it as the thing in itself, is what makes it special, is what she loves about drawing. On hearing this, I think to myself that that’s what we’re doing with the agency, hence my repeated use of the word “project”, for it is by no means complete, perfect, or fixed in its form. It is an experiment, an art project, a happening, and an invitation to partake of an inter-personal involvement which we hope will be non-extractive, but rather collaborative, supportive, expansive, and creatively freeing for everyone involved.
Third, then, let’s say anecdotally: I, sufferer of OCD, incorrigible perfectionist, occasional control freak, am risking myself more by writing something not fully formed, mediocre and potentially a bit of a mess. Ta-da.
So, below are a few things which have happened since me and Hanna decided to do this, and a few things I have felt and thought in the process.
For the past year or so, we have been rehearsing to ourselves why it is important for us to represent only women, to hold ourselves accountable in relation to the idea, not wanting to find ourselves suddenly without a real belief in it but having to defend it nonetheless. Since we began work, we have been grubbing around in the mire of the question, finding texts to both articulate and justify, sending each other essays and books to read, drawing inspiration from one place and then another, changing our minds, sketching and then, as it were, rubbing out. Several ideas were most pertinent at the thing’s conception, concerning the redistribution of wealth, the desire to facilitate a structure through which female artists can be represented by an agency without a percentage of their earnings ending up in the hands of a few male suits. Recently I looked back on the notes I had made in the very beginning, when A Room of One’s Own was our primary inspiration, and found this. I’m going, since there’s no-one here to stop me, to quote myself:
For fun, let’s call the thing we want to cultivate a female gaze, which is really anything that is not the male gaze: a way of seeing that does not exoticise or objectify women, that neither worships nor disparages them. And, in this spirit, let’s eliminate the time-wasting task of defining ourselves in relation to men. We hope that by starting an agency where womanhood is the default, we can provide a space beyond reductive and limiting definitions, removing ourselves from an arena where women are described, looked at, theorised, categorised, othered, reduced to tropes and used as mirrors. Instead, we will be left in peace, clearer in our identity and our ambitions, to get on, undisturbed, with the business of making our art.
Well, I still think that all sounds good. But from an aesthetic point of view, why do we love women’s work so much? What is it about it that excites us so?